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attribution    音标拼音: [,ætrɪbj'uʃən]
n. 归因

归因

attribution
n 1: assigning some quality or character to a person or thing;
"the attribution of language to birds"; "the ascription to
me of honors I had not earned" [synonym: {attribution},
{ascription}]
2: assigning to a cause or source; "the attribution of lighting
to an expression of God's wrath"; "he questioned the
attribution of the painting to Picasso" [synonym: {attribution},
{ascription}]


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  • [GA4] Select attribution settings - Analytics Help - Google Help
    The Attribution settings page lets you choose how Google Analytics assigns credit to different ads, clicks, and other factors before users trigger key events and Google Ads web conversions
  • [GA4] Attribution - Analytics Help - Google Help
    Attribution is the act of assigning credit to different ads, clicks, and factors along a user's path to completing a meaningful action on your website or mobile app Learn more about attribution
  • About data-driven attribution - Google Ads Help
    Data-driven attribution gives credit for conversions based on how people engage with your various ads and decide to become your customers It uses data from your account to determine which keywords, ads, and campaigns have the greatest impact on your business goals
  • Get started with attribution - Analytics Help - Google Help
    Attribution is the act of assigning credit for important user actions to different ads, clicks, and factors along the user's path to completing the action An attribution model can be a rule, a set of rules, or a data-driven algorithm that determines how credit is assigned to touchpoints along a user's path to completing important actions
  • À propos des modèles dattribution - Aide Google Ads
    À propos des différents modèles d'attribution Google Ads propose actuellement plusieurs modèles d'attribution : Dernier clic : tout le crédit de la conversion est attribué à la dernière annonce sur laquelle l'utilisateur a cliqué et au mot clé correspondant
  • Attributionsmodelle - Google Ads-Hilfe
    Bei der datengetriebenen Attribution wird jeder Anzeigeninteraktion, die zu einer Conversion beigetragen hat, ein Wert zugeordnet So können Sie die Zahl der Conversions erhöhen, ohne dass der Cost-per-Action (CPA) steigt
  • About attribution models - Google Ads Help
    Attribution models let you choose how much credit each ad interaction gets for your conversions Attribution models can give you a better understanding of how your ads perform and can help you optimize across conversion journeys This article describes the various attribution models and how to use them in Google Ads
  • [UA] Overview of Attribution modeling in MCF [Legacy]
    An attribution model is the rule, or set of rules, that determines how credit for sales and conversions is assigned to touchpoints in conversion paths For example, the Last Interaction model in Analytics assigns 100% credit to the final touchpoints (i e , clicks) that immediately precede sales or conversions
  • [GA4] Get started with advertising - Analytics Help - Google Help
    The attribution reports within the Advertising section give you a better understanding of how your advertising efforts work together to drive key event actions These reports allow you to explore different rules-based attribution models and determine which one might work best for your business Learn more Get started with attribution
  • [GA4] Attribution models report - Analytics Help - Google Help
    An attribution model can be a rule, a set of rules, or a data-driven algorithm that determines how credit is assigned to touchpoints along a user's path to completing important actions





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